XLIII Coffee (formerly 43 Factory Coffee Roaster, established in 2018) is a pioneering brand in the Vietnamese Specialty Coffee industry. With years of practical experience in research, development, supply chain management, and promotion, we are dedicated to the art and science of high-quality coffee.

We partner directly with the world’s leading coffee farmers, closely monitoring every harvest season to purchase beans at their peak potential. Our goal is to preserve the authentic flavor profile of each specific growing region (terroir).

XLIII Coffee builds every operation on three core pillars:

Transparency: We provide detailed origin information and publicly disclose all input costs (FOB, DDP, etc.).

Traceability: Customers can trace every batch back to its source and verify details directly with the producers.

Responsibility & Ethics: We are committed to fairness for farmers, environmental friendliness, honesty with customers, and respecting the sensory truth of the coffee. We are actively transitioning toward fully sustainable development.

Our entire system is driven by a singular mission: to return fair value to where it belongs and to accurately depict the original flavor of every bean, fostering a strong and sustainable coffee community.

XLIII Coffee prides itself on a solid foundation of expertise built through importing, roasting, distributing, and promoting specialty coffee. Our passionate team continuously updates their skills with the latest scientific and technological advancements. We do not just study theory; we are deeply grounded in practice.

To ensure credibility and trust, we adhere to a strict three-step content policy:

Source Data:

- Information is collected directly from partner farmers, estates, or highly credible research sources.

- We never use unverified information or data with unclear origins.

- We commit to zero distortion of product information.

Empirical Verification:

- Practical testing is conducted via Roasting and Cupping in our SCA-standard Lab.

- We conduct over 200 cupping sessions annually—a frequency rarely matched in the Vietnamese market.

- We archive and periodically cross-check all quality records, including roasting profiles, cupping forms, samples, and certification documents.

Technical Editing:

- Our R&D and Editorial team reviews all terminology, data, and partner links before publication.

- We avoid hyperbolic language and maintain absolute respect for partners, producers, and consumers.

- We are committed to honest, accurate editing that is consistent with our data records.

Our content is vetted by industry authorities, including mainstream platforms like Daily Coffee News and Sprudge, and specialized apps such as Bean Hunter and Roaster.

We focus on two main offerings: Specialty Coffee beans and the In-Store Experience.

Specialty Coffee Beans: We supply high-quality specialty roasted coffee with global delivery. All beans are 100% single-origin Specialty grade, imported directly from renowned regions. We utilize a light roast profile to preserve flavor structure. Every batch undergoes rigorous testing and comes with a transparent profile (variety, region, harvest, processing method, roast date), ensuring traceability.

In-Store Experience: Our stores offer a diverse specialty experience through three main brewing methods, operated by professional Baristas dedicated to faithful flavor representation:

Espresso-Based (Machine brewing)

Filter/Pour-Over (Manual brewing)

Milk-Based (Coffee combined with milk)

Store Locations:

- Lot 419-422 Ngo Thi Si, Ngu Hanh Son District, Da Nang, Vietnam

- 178A Pasteur, District 1, Ho Chi Minh City, Vietnam

- 326 Ly Thuong Kiet, Hoi An, Quang Nam, Vietnam

- 19 Street No. 2, Bao Chi Village, Thao Dien, Ho Chi Minh City, Vietnam

- Floor 2, 2D Quang Trung, Hoan Kiem District, Hanoi, Vietnam

We invest in state-of-the-art equipment to ensure consistency and a world-class experience.

Roasting: Giesen W6A allows for precise control of thermal variation and airflow, enabling our R&D team to understand the physical properties of green beans and authentically showcase their flavor.

Espresso Machines: La Marzocco Strada MP2, Strada X, Leva S. These top-tier models allow flexible pressure profiling to optimize extraction.

Grinding: Mahlkönig E80 Supreme, Ditting 807 Lab Sweet. High speed, high capacity, and absolute precision in grind size distribution for consistency.

Manual Brewing: Kinto ALFRESCO Brewer, Fellow Stagg EKG Kettles for precise temperature control.

Sustainability: Advanced post-roast exhaust treatment systems to protect the environment.

Lab: Equipped with specialized tools (TDS meters, pH meters) for periodic quality assessment and data maintenance.

Since our inception in 2018, we have rapidly expanded our scale and partner network.

2018: Brand established (formerly 43 Factory Coffee Roaster), pioneering Specialty Coffee in Vietnam.

2019-2020: Began sourcing specialty coffee from prestigious global partners.

2021: Established direct trade relationships with leaders like Café Granja La Esperanza.

2022: Strengthened direct ties with Ninety Plus and Gesha Village; collaborated with Finca Rosenheim on processing R&D.

2023-2024: Expanded partner network (Crop to Cup, Finca Soledad) and supported varietal development with Nueva Alianza and Finca La Palestina. Opened a new store in Hoi An Ancient Town.

2025 (Projected): Expanding trade relations with Daterra, Volcan Valley, Ratnagiri, and introducing Racemosa species from Sukkot Coffee. Opening new locations in An Khanh (HCMC) and Hanoi.

2026 (Vision): Continuing our trajectory toward holistic sustainability and industry development.

- No distortion of product information.

- Full transparency regarding quality profiles, input costs, and traceability.

- No use of unverified data.

- Absolute respect for partners and consumers.

Community & Sustainability: We are active participants in community and sustainability projects. We have organized specialized workshops (such as Aroma Free Training and A Guide to Specialty Coffee). We maintain projects supporting environmental protection, education, healthcare, and infrastructure in coffee-growing regions. XLIII Coffee actively researches sustainable processing methods and eco-friendly production to ensure a responsible, long-term coffee value chain.

Detailed policies regarding Payments, Privacy, Shipping, and Operations are available on our official website.

Built on a foundation of solid direct trade relationships with the world’s leading coffee producers, XLIII Coffee maintains the highest standards of quality. Our professional operation seeks to deliver the authentic flavor of coffee from every terroir while returning fair value to the entire supply chain.

With profound expertise, practical experience, a prestigious global partner network, and an absolute commitment to transparency, XLIII Coffee affirms its position as a pioneer and influencer in the Vietnamese Specialty Coffee sector.